Speaking Your Way to Success in 2020 [Video]

Business success in 2020 and beyond is all about inspiring and influencing audiences. Being a powerful speaker has never been more valuable than right now, in the age of video. The skills of communicating confidently and convincingly on camera to motivate audiences are now critical to staying ahead of the competition.  With entrepreneurs producing and posting a tonne of content online , browsers are naturally choosing the best and leaving the rest behind. By speaking to audiences on camera…

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How to Succeed in Business in 2020

20% of small businesses fail in their first year. 50% of small businesses fail after five years in business. Only 40% of small businesses are profitable. 82% of businesses fail because of inconsistent or insufficient cash flow. These are just some of the harsh statistics you've got to face when you work for yourself. An even bigger downer is the fact that many of these failures have nothing to do with the quality of a…

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Should I Be Worried About My Accent? [VIDEO]

So many business owners and entrepreneurs are insecure or self-conscious about their accents. They steer clear of speaking on stage or going on camera for fear of being judged harshly on their accents.  Yes, accent stereotyping does exist. But we shouldn't allow prejudices to hold us back from opportunities that can bring greater success. Embrace your accent. It’s a big part of your unique history and story. Your accent can be an asset to you. All…

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The Ultimate Marketing Strategy for Your Business in 2020 [Video]

It's a noisy world out there and it's only getting noisier.  So, how do you get people to give your business a chance?  You see, in many ways, online marketing is a victim of its own success. The broad reach of social media platforms is precisely what has made them the hectic, crowded places they are today, packed with businesses competing for the eyes and ears of audiences.  Fortunately, there is a way you can…

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How to Market Your Business in 2020 with Video

The year 2020 marks the beginning of a brand new decade.  There have been seismic technological changes and dramatic business developments over the past 10 years. You can pretty much bet on this new decade also being packed with more monumental changes. As small business owners and entrepreneurs, the question is, how do you make these changes work for you? Sure, the digital world will continue to drive business. There will, however, be challenges to navigate. …

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10 Ways to Create Downtime to Recharge and Reboot During the Workday

This is the second post in a two-part series on why entrepreneurs need to rest, relax and recharge. What good are you to yourself or your business if you're laid up by burnout? A business can, at times, seem like a brand new baby you can't turn your back on. Come to think of it, even a baby sleeps. So how, pray tell, can you strike a balance between achieving business success and personal time?…

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Why Time Off is Important if You Want to be a Successful Entrepreneur

This is the first post in a two-part series on why entrepreneurs need to rest, relax and recharge. The question isn't whether you can afford to take time away from your business, it's whether you can afford NOT to. It's ironic because some folks give up life in the corporate grinder for the 'freedom' of entrepreneurship. By the time they discover that starting a business can turn out to be a black hole of time…

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7 Easy Tips to Be Good on Camera [Video]

Your goal for doing videos is to engage with audiences and leave a lasting impression. So, of course, you want to be good on camera. Well, here are seven (7) simple, actionable tips to help you be better in videos to promote your business. With so much video content now on the Internet, these easy-to-apply tips will enable you to stand out in your videos. https://youtu.be/pOWclic8EFQ Give your voice the power to connect with customers…

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How to Get the Courage to Appear on Camera [VIDEO]

Video is the best way to show your personality to customers. And it's your personality that will help separate you from others in a crowded business landscape.   When you speak into the camera, you're sharing everything that's YOU with your customers; your thoughts, ideas, personality and mannerisms. Standing in front of your audience allows you to connect with them on a human level.  So, even though you may be nervous about speaking on camera, just…

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5 Easy Steps to Start Creating Your Own Marketing Videos [VIDEO]

As small businesses trying to reach out to customers, we know we should add video to our marketing strategy. After all, everyone is on the Internet these days and they're watching videos. For some business owners, the idea of creating video content can seem overwhelming. Here's the thing: when it comes to marketing your business with video, it's not about perfection. It's about just doing it. Start where you are and tweak as you go…

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